Christine Boulton Named to Wedding Industry Survey Network Advisory Board
New York – Tucson: July 27, 2010 – In their ongoing efforts to fill the need for timely and accurate information in the wedding business, the Wedding Industry Survey Network (WISN) names Christine Boulton to its advisory board.
Christine Boulton is a 25 year veteran of the wedding industry and is focused on helping small wedding businesses succeed. Through her company Think Like A Bride she has dedicated herself to understanding what today's wedding professional needs to prioritize in their busy work day. Boulton’s cutting-edge approach in all areas of media takes very complicated information and simplifies it, making it understandable for her readers to digest. Her approachable nature then allows them to stay in close contact with her to get needed details for specific needs in their markets.
For 19 years she was the owner of a successful boutique bakery, Indulgence Custom Bakeshop. Her experience in dealing with the bride and end consumer allows her to interact with her vendor peers, understanding the challenges that face all portions of the wedding industry.
Today Ms Boulton is focusing on creating a group of web products specifically for the wedding industry. Her website and blog design is noted for being user friendly, SEO ready and easily manageable. Over the last year she has started expanding her public speaking and doing seminars across the country. She still continues to write for a variety of outlets, coach clients one on one and manage Social Media Marketing campaigns for wedding professionals, enabling her to stay connected to the latest trends in real time.
Her recently released eBook Bridal Show Success covers everything from how to select the right show for a wedding related business, down to how to properly follow up after the show is over.
“I am head over heels to be working with such an outstanding group of people. I feel together we bring a depth of talent, big picture view and knack for analysis that has never before been seen in the wedding industry,” said Boulton when she was accepted to the WISN group.
Shane McMurray, creator and head of the group said,” We have been working closely with Christine since early 2010. We feel she has the proper mix of knowledge as a vendor but also understands the industry from the Business-to-Business side. Her edginess, always questioning the facts and pushing the envelope lends itself to creating a dynamic environment for our group. We are very happy to have her on board.”